Souplantation and Sweet Tomatoes

Everyone loves a good salad bar.

Project: Community Relations and Grand Openings

Garden Fresh Restaurant Corp. owns and operates soup and salad restaurants nationally. Their aggressive expansion often requires monthly grand openings during which they seek to become a community leader in each new market. Legg Work forged partnerships between the company and nonprofit organizations to commemorate each grand opening and coordinated complementary fund raising events, publicity and promotion packages with area media.

Client Comments:

“Maureen helped us to successfully launch our new restaurants in markets nationwide. The nonprofit partners she introduced us to enabled us to become a valued member of the community, which in turn contributed to store sales. It’s invaluable for a fast-growing company in a competitive environment to stay ahead of the competition by inviting a fresh perspective into its planning and development.”

Joan Scharff, Marketing Director, Garden Fresh Restaurant Corp.